Online Master of Science in Marketing

Introduction

UIC’s 100% Online Master of Science in Marketing degree provides essential concepts and tools for a career in marketing. The program is ideal for experienced professionals who want to stay up to date in the field of marketing; and career changers who want to transition into the marketing field.

Here, you will find everything you need to successfully navigate through your MSM journey.

Requirements, Syllabi, Policies and More

Courses

The OMSM degree is 32 credits in length and composed of eight 4-credit hour classes.

Introduction to Marketing
Marketing Management
Marketing Analytics
Marketing Research I
Consumer Behavior
Integrated Marketing Communications
Digital and Social Media Marketing
International Marketing

Study Abroad

UIC Business Students studying in Em Normandie Business School — UIC Business MBA and MSM students outside EM Normandie Business School

EM Normandie International Summer School

EM Normandie International Summer School offers students the opportunity to participate in a 2- or 4-week international experience in Paris and Le Havre, France. This program is offered through the EM Normandie Business School, which is one of the oldest business schools in France and a top institution for higher education. Students may take a variety of business courses (including management, marketing, and international business) and engage in business meetings and cultural visits. MSM students can earn 3 or 6 credits for participating in the program.