Welcome to the new UIC Business Connect. As a UIC Business student, consider this site a resource for key academic, career and campus information. As a supplement to your professors and advisers, Business Connect is here to help you succeed with your academic goals, enhance your experience as a UIC Business student and help facilitate a successful future beyond your time on campus.
Check back often for updates on featured courses, important deadlines and events.
Explore Business Connect Heading link
The Super Bowl Swift Heading link
This year’s Super Bowl promised to be one of the most anticipated games of recent years. If last year was dubbed the “Crypto Bowl,” this year could easily be touted as the “Super Bowl Swift.” Viewership was expected to surpass the previous record of 115 million fans who watched in 2023. According to Advertising Age, CBS sold out ad space in early November of last year even though the ad cost inched to $7 million.
Kim Moon, Senior Lecturer of Marketing, gave her take on big trends during the Big Game.